Timon Kuit

Citius, Altius, Fortius

Hi. My name is Timon Kuit and I'm an interactive media professional. My expertise is in the online industry where I succesfully completed different projects for a wide range of clients. This website provides an overview of my portfolio.

Expertise, skills & training:

Hobbies:

Connect

It takes as much energy to wish as it does to plan, so get in touch. See this website as just a bit of inspiration of what I'm capable of. I helped already many clients such as Sony and Marks and Spencer and now I want to help you too.

Marks and Spencer: Launch Marksandspencer.nl Website Project management and execution General merchandising 2013

Managed launch of Dutch Marks and Spencer website

Information

Created and followed up the launch plan of www.marksandspencer.nl. Worked closely with stakeholders in the 2 weeks of hyper care to follow up on performance and business critical issues. Ensured local payment methods as iDeal where enabled for launch and a close look at the performance of in store Shop your way devices such as Virtual Rail.

Medium

Requirements gathering and business case proposal
Marks and Spencer: Rating and reviews Rating and reviews Project management General merchandising 2013

Rating and reviews integration on international M&S platforms

Information

Implement a rating and reviews functionality on all international Marks and Spencer platforms (.IE .FR .EU). This implementation has the following benefits:

  • • Established an uplift in customer conversion because of encouraging customers on M&S International websites to buy M&S products by providing user product ratings.
  • • Increased number of potential customers our international M&S websites by achieving more and higher rankings in search engines by publishing product reviews on product detail pages.

Medium

Requirements gathering and business case creation and management of the execution
Product market analysis reporting Reporting Consultancy Consumer Electronics 2012

Product market analysis reporting

Information

Back to school campaign for VAIO product group to attract students to buy a VAIO laptop. Professional tattoo artist “Henk Schiffmacher” tattooed a full line up of VAIO laptops that where sold via an auction and the money raised went to charity to receive PR publicity. Schiffmacher’s designs where printed on stickers that where given away for free when you requested a sticker via the tattooyourvaio.nl website. The stickers where VAIO branded. Duration of the campaign was 3 months where 92.543 unique visitors visited the campaign website. After the start we introduced a limit of a 500 stickers requests a day because of the high request rate.

Medium

Requirements gathering and business case proposal
Sony European Retail Partner Program Performance dashboard / Reporting Project management Consumer Electronics 2012
Sony European Retail Partner Program

Sony European Retail Partner Program

Information

Realized a Sony European Retail Partner Program dashboard that measures key KPI’s to track the performance of the customer program of Sony Europe. Dashboard provides details for executive reporting and actionable insights for country heads. Determined improvements for the SERP program by analysing performance and identifying trends. With the purpose of measuring the health of the SERP program by ensuring SERP goals are met and that Sony customers are satisfied.

Expertise

Project management PMI, Specification building, system design and management of the execution
Sony and Amazon content syndication program Documentation Consultancy Consumer Electronics 2012

Sony and Amazon content syndication program

Information

Established a direct connection between Sony and Amazon via an Amazon content delivery program, making Sony the first manufacturer worldwide with a live feed connection to syndicate product assets and content. Reduced 75% of manual tasks of Sony employees for content delivery by automating the delivery procedure for all 5 Amazon websites across Europe. (UK, IT, ES, DE, FR) Closely collaborated with Amazon to establish the exact requirements for a consolidated content stream across Europe.

Medium

Content alignement,
Sony european image gallery Documentation Consultancy Consumer Electronics 2012

Sony european image gallery

Information

Gathered proposal requirements and built the business case for development of a European image gallery (including embargoed content) with access provided to external agencies. Signed off technical feasibility of the business proposal.

Medium

Content alignement,
Sony One Documentation Business owner Consumer Electronics 2012

Sony One

Information

Created a business proposal to reallocate our traditional sales to the online channel and thus establish 12% higher profitable sales by integrating an online dealer locator on the European Sony website. Achieved a European approval from multiple stakeholders to continue with a one-month trial.

Medium

Produced taylor made sales consultancy
Tattoo Your VAIO Campaign Campaign manager for Sony Consumer Electronics 2011

Tattoo Your VAIO Campaign

Information

Back to school campaign for VAIO product group to attract students to buy a VAIO laptop. Professional tattoo artist “Henk Schiffmacher” tattooed a full line up of VAIO laptops that where sold via an auction and the money raised went to charity to receive PR publicity. Schiffmacher’s designs where printed on stickers that where given away for free when you requested a sticker via the tattooyourvaio.nl website. The stickers where VAIO branded. Duration of the campaign was 3 months where 92.543 unique visitors visited the campaign website. After the start we introduced a limit of a 500 stickers requests a day because of the high request rate. This project was delivered in collaboration with icemedia.

Medium

Gathering requirements from business groups, hosting pitches, delivering and maintaining campaign and reporting.
Bloggers Wanted Campaign Campaign manager for Sony Consumer Electronics 2011

Bloggers Wanted Campaign

Information

Started online initiative for product launch Sony Bloggie with main purpose of product exposure because of new product category creation in CE market. Oversaw pitch meetings to find creative online agency to build online exposure. Worked closely with creative agency, Sony digital imaging business group, marketing communication colleagues, Media Buying agency (OMD) and Public Relations to build high exposure with a limited budget. Realized in 1.5 months time a 2 months contest to find 2 bloggers within the Benelux (1 NL, 1 BE) that joined a fully paid trip to record a professional snowboard film. The winner’s blogged on the campaign websites on daily basis about the highlights of the day. To be part of the competition a profile needed to be created on the campaign site where the user explained why he or she should win the trip. Votes needed to be collected by the user to define the winner. A vote button could be embedded in each website to support the viral (the film was a Sony sponsored which also created fee exposure in the extreme sports scene.) Campaign was a success because of the viral twist to collect votes to become a winner. Key bloggers promoted the campaign and within 2 months 24.634 unique visitors created 2.231 profiles. Local resources were utilized to expand the reach of the campaign. (Emails, PR, sony.nl/be) This project was delivered in collaboration with the Parking Lot.

Medium

Gathering requirements from business groups, hosting pitches, delivering and maintaining campaign and reporting.
Online dealer locator Documentation Consultancy Consumer Electronics 2012
Online dealer locator

Online dealer locator

Information

Created a business proposal to reallocate our traditional sales to the online channel and thus establish 12% higher profitable sales by integrating an online dealer locator on the European Sony website. Achieved a European approval from multiple stakeholders to continue with a one-month trial.

Medium

Produced taylor made sales consultancy
Blinckers: Jewelry and Watches Website Development and Marketing Luxurious goods 2011

Blinckers: Jewelry and Watches

Information

Re-launched B2C web shop selling jewelry and watches, based on the open source Magento ecommerce platform. Developed marketing roadmap to drive improved sales.

Launch Blinckers.com

Medium

Magento eCommerce, SEO, SEA, Photoshop, XML, Flash, Public Relations
Personeels documenten Application SEO, SEA, Design & Development Human resources 2009

Personeels documenten

Information

Personeels documenten offers over a thousand documents to support small and large businesses with Human Resource procedures. Website was redesigned to access the documents in three steps and by improving the search optimization aspects the web traffic increased over 60%. Website delivered in cooperation with Octavalent.

www.personeelsdocumenten.nl

Medium

SEO, SEA, Design & Development, HTML, CSS
NMBRS Website SEO, SEA, Design & Development Payroll Solutions 2009

NMBRS

Information

Internship to increase conversion of online invoice requests. Claimed a number 3 position in the organic search results of Google within 6 months, and increased traffic by focussing on long tail search terms, Google Adwords and building online awareness by focussing on bloggosphere and link building. Other noticeable achievements are the full redesign and branding of the company and the delivery of the "Guidance to online success" documentation, which shares the technical performance indicators to enable increased valuable traffic via Search Engine Optimisation.

http://www.NMBRS.nl

Medium

Photoshop, Illustrator, html5, css3, jQuery
2Contact Sales Telemarketer Magazines and mobile 2007

Telemarketer

Information

Telesales for clothing, phone contracts and magazines. Customer support Vodafone to help customers with contractual and service problems.

www.2contact.com

Medium

Customer support
Interactive Media Education College Interactive Media 2008

Interactive Media

Information

At the School of Design and Communication are students creative, and learn how to convert their ideas into concepts and products and learn how to use their creativity in their future career. Students embark on a journey to discover their own style, vision and expertise and are eager to learn what the new developments in the fields of design and communication are.

CREATE-IT Applied Research is the knowledge centre of the school of Design and Communication. Here, lecturers, students and researchers conduct practical research on behalf of the creative industry and the ICT sector, in collaboration with universities and other knowledge institutes. The results of the research greatly benefit the professional field, and they are also used to keep the educational programmes on the cutting edge.

www.hva.nl/interactievemedia

Lange Frans & Baas B Website Design & Development Music 2010

Lange Frans & Baas B

Information

Lange Frans & Baas B started to release singles as a duo in 2004.Their second single "Moppie" ("Babe") became a huge hit. Though they performed as a duo, the chorus of this song was sung by Brace.[citation needed] Their third single "Zinloos" ("Senseless"), a protest against so-called senseless violence (random street violence without a clear reason or sprung from minor incidents — a current hot topic in the Netherlands), became a number one hit in the Dutch charts at the end of the same year. For this project we managed the online fanbase of LFBB by developing the website and managing their social platforms.

Advanced Business English Education Prima language services Ltd. Language 2012

Advanced Business English

Information

120 hours of practicing the grammar and termanology to reach an advanced degree in the English language.

www.prima-global.com